Forgetting items from the submission you make to the Android Market or Apple App Store will lead to rejection. Prepare your app-store submission by ensuring that you have included each of the items on these two checklists.
Before submitting your application to the Apple App Store, check that you have:
Your application name chosen.
An application description written. Check that the word "beta" doesn't appear in text within your app and in your descriptive text. Apple dislikes having this word used in finished products.
Primary and secondary categories chosen.
Subcategories selected.
The copyright attribution decided.
An app rating chosen.
Keywords identified.
The SKU number created.
An application website URL working.
Screenshots prepared.
The support website URL working. Your support website should resolve at the URL you supply. If it isn't available, your app is likely to be rejected.
A support Email Address configured.
The End User License Agreement written, if required.
Pricing decided.
The available date chosen.
Distribution territories selected.
Large App Icon 512px x 512px created. Ensure that the 512px x 512px image you're preparing to submit with your IPA file matches the icon images compiled into your application.
Your application compiled with an Apple Distribution Certificate and a Distribution - App Store Provisioning profile.
Your application IPA file correctly compiled and bug free. Test on your iOS device.
Before submitting your application to the Android Market, check that you have:
Your application title chosen.
An application description written.
Two screenshots (maximum of 8) captured.
High resolution application icon 512px x 512px created. Ensure that the 512px x 512px image you're preparing to submit with your APK file matches the icon images compiled into your application.
Your application content rating chosen.
Category selected.
Pricing decided.
Distribution locations selected.
An optional promotional graphic prepared.
An optional feature graphic created.
An optional promotional video link setup.
The support website URL working.
Ensure the P12 certificate you compile your app with is valid for a minimum of 25 years from the date you submit the app.
Ensure your application APK file is correctly compiled for device release and is bug free. Test on your Android device.
dummies
Source:http://www.dummies.com/how-to/content/app-store-submission-checklist.html
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