Different kinds of properties suit different kinds of buyers. If you can second-guess the kind of people who may be attracted by your property you can:
Better target your marketing.
Better understand how you can go about preparing your home for sale.
Decide which real estate agent to choose to handle the sale.
Talk to friends to get ideas on who they think may be interested in your property, and what they might be looking for. A good real estate agent can also give you some insight into likely buyers based on their experience of the local market.
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Source:http://www.dummies.com/how-to/content/understanding-likely-buyers-for-your-home.html
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