Everybody likes to be appreciated. So use a follow-up system to let your customers know that you appreciate their business. The following list offers ten instances in which thank-you notes are appropriate, followed by examples of wordings you can use for the occasion:
For telephone contact: ‘Thank you for talking to me on the telephone. In today’s business world, time is precious. You can rest assured that I will always respect the time you invest as we discuss the possibility of a mutually beneficial business opportunity.’
For in-person contact: ‘Thank you for taking time to meet me. It was a pleasure meeting you, and I’m thankful for the time we shared. We have been fortunate to serve many happy clients, and I hope to someday be able to serve you. If you have any questions, please don’t hesitate to call.’
After a demonstration or presentation: ‘Thank you for giving me the opportunity to demonstrate our product and discuss the potential association for the mutual benefit of our firms. We believe that quality, blended with excellent service, is the foundation for a successful business.’
After a purchase: ‘Thank you for giving me the opportunity to offer you our finest service. We are confident that you will be happy with this investment towards future growth. My goal now is to offer excellent follow-up service so that you will have no reservation about referring to me others with similar needs.’
For a referral: ‘Thank you for your kind referral. You can rest assured that anyone you refer to me will receive the highest possible professional service and courtesy.’
After a final refusal: ‘Thank you for taking the time to consider letting me serve you. I sincerely regret that your immediate plans do not include making the investment at this time. However, if you need further information or have any questions, please feel free to call. I’ll keep you posted on new developments and changes that may benefit you in the future.’
After a prospect buys from someone else: ‘Thank you for taking the time to analyse my services. I regret being unable at this time to help you appreciate the benefits that we can provide. We keep constantly informed of new developments and changes in our industry, though, so I will keep in touch with you in the hope that, in the years ahead, we will be able to do business together.’
After a prospect buys from someone else but offers you referrals: ‘Thank you for your gracious offer to give me referrals. As we discussed, I am enclosing three of my business cards, and I thank you in advance for placing them in the hands of three of your friends, acquaintances, or relatives whom I might serve. I will keep in touch and be willing to render my services as needed.’
To anyone who supplies you or gives you a service: ‘Thank you for your continued and professional service. It is gratifying to meet someone dedicated to doing a good job. I sincerely appreciate your efforts and thank you for serving me so well. If my company or I can serve you in any way, please do not hesitate to call.’
On an anniversary: ‘With warm regards, I send this note to say hello and, again, thank you for your patronage. We are continually changing and improving our products and service. If you’d like an update on our latest advancements, please give me a call.’
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Source:http://www.dummies.com/how-to/content/keeping-sales-prospects-happy-with-a-thank-you.html
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