Seeking guidance about how to advertise on the Internet in your area? The following list provides some free resources to help you get additional information on a variety of local online advertising topics:
AdWords home page: Sign up for an AdWords account and log in.
Facebook home page: Sign up for a Facebook account.
Google Analytics home page: Gain access to the most popular Web analytics tool for free.
Google Keyword Tool: Get keyword ideas for your pay-per-click (PPC) and search engine optimization (SEO) campaigns.
Google Local Business Center: Claim your Google Maps listing for free.
Google Search Engine Optimization Starter Guide: Download for tips on how to help your organic search rankings.
Local SEO Guide: Read industry expert Andrew Shotland’s blog, which includes regular local SEO tips.
Microsoft Search Advertising: Sign up for an account to advertise across Bing’s paid search listings.
Screenwerk: Read industry expert Greg Sterling’s blog.
Word Tracker Keyword Tool: Visit for keyword ideas.
Yahoo! Advertising Small Business Solutions: Sign up for an account to advertise on Yahoo!’s paid search listings.
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Source:http://www.dummies.com/how-to/content/great-local-online-advertising-resources.html
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