In a bull market, when investor confidence is high, the sound approach to trading is to look to buy fundamentally strong companies with the following characteristics:
With earnings that are growing faster than average.
In a strong sector.
In a growing economy.
While the stock is approaching a technical buy signal on its bar chart and performing better than the average stock with high relative strength.
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Source:http://www.dummies.com/how-to/content/how-to-trade-in-a-bull-market.html
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